Decision-Making Framework: Stories to Help Sheet Metal & HVAC Contractors Navigate New Construction Markets Successfully 

Cover Sheet - Decision-Making Framework for New Market Opportunities


Mounir El Asmar, Ph.D.
Jera Sullivan, Ph.D.
Kenneth Sullivan, Ph.D.
Arizona State University



Entering new construction markets can be a daunting task, but with our optimized decision-making framework, you’ll gain a strategic advantage. Our collective experiences from industry peers will empower you to make informed market entry decisions, increasing your chances of success in new construction ventures

Unlock the Secrets of Successful Market Entry

Our framework goes beyond theory, offering real-world insights from seasoned sheet metal and HVAC contractors who have triumphed in new construction markets. Discover proven strategies, best practices, and lessons learned that will equip you with the experience and knowledge to thrive in your market expansion endeavors.

Benefits of Our Decision-Making Framework

  • Comprehensive Guidance: Our decision-making framework provides a systematic approach tailored specifically for sheet metal and HVAC contractors, ensuring you cover all crucial aspects of entering new construction markets.
  • Insights from Industry Leaders: Benefit from the experiences of successful contractors who have navigated new construction ventures. Learn from their triumphs and avoid potential pitfalls along the way.
  • Increased Success Rate: By leveraging the collective wisdom of industry peers, you’ll enhance your decision-making capabilities and increase your chances of succeeding in new construction markets.
  • Confidence in Market Expansion: Gain the confidence and expertise needed to venture into new construction markets. Our framework will empower you to take calculated risks and seize untapped opportunities.

Excel in New Construction Markets Today

These experiences from sheet metal and HVAC contractors are your keys to success in new construction ventures. Learn from industry leaders who have leveraged our insights to achieve remarkable growth. Discover our decision-making framework and contractor experiences now to ensure your own success in new construction markets.

Related Resources

This document relates to the 10-Step Decision Making Framework for New Market Opportunities. In fact, reviewing the case studies will be invaluable during step four of the 10-Step Process:  Review experiences of others.

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